Meet the winner of the
Packaging Reimagined Contest
Meet the winner of the
Congratulations to Dark Woods Coffee!
Their coffee packaging stands out because:
- It is made from entirely sustainable materials, including recyclable boxes, compostable bags, and reusable clips.
- It uses βinformation bandsβ to gradually reveal more information about the coffee as the consumer opens the packaging.
- Its woodcut illustrations of wildlife, produced by a local artist, reflect the Yorkshire woodland where the roaster is based.
- Its unique cube-shaped coffee bags reduce material usage and save storage space.
βThe aim of the packaging is to attract a wider range of 'lifestyle' customers, while still providing the more detailed information required by a more devoted coffee enthusiast.β
Their winning packaging concept features:
Reusable clips instead of single-use sealing stickers
Fully compostable bag materials
Original woodcut illustrations and flavour-coded designs
FSC-certified, fully recyclable boxes
Innovative cube-shaped bags for efficient storage and reduced material use
A layered storytelling approach
About Dark Woods Coffee
Founded in 2014 by three friends with a rich background in the coffee industry, Dark Woods Coffee is an adventurous, community-focused roastery based in Marsden, Huddersfield, UK. Dedicated to responsibly sourcing specialty coffees from some of the world’s best producers, they continue to push the boundaries of what great coffee β and great coffee packaging β can be.
Learn more about the brand and connect with them here:
Meet the Finalists
We received an inspiring range of entries from roasters around the world β each one showcasing unique approaches to making coffee packaging smarter, greener, and more engaging. Thank you to everyone who participated and shared their creativity with us!
What is the Packaging Reimagined Contest?
At MTPak Coffee, we believe that coffee packaging should be more than just functional β it should be sustainable, beautiful, and an extension of every brandβs story.
The Packaging Reimagined Contest invited coffee roasters from around the world to show how their packaging reflects this vision. Entries were judged on innovation, sustainability, brand storytelling, and customer experience.